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Monday, December 06, 2010

ShowFilmFirst Online Opinion Former's Showcase

About a week ago, I had received an email invitation to a ShowFilmFirst.com special event that they were putting together for film lovers. Reading through the invite, it basically says that they are going to put on a couple of advance screenings of upcoming movies for film lovers, all for a £10. Both the email and their website didn't say what movies they are showing but there is a mention of 3D glasses so I figured at least one of the films is going to be a 3D one.

There is a catch to all this. In between the screenings, there are also going to be a couple of panel discussions and Q & A sessions on various movie topics including movie piracy. Regardless of that, for a tenner to watch two upcoming movies (especially at the Empire Cinema as well) is always a bargain.

With a 9am start on a very cold Saturday morning, I'd turned up to the cinema with ticket in hand, hoping to be given 3D glasses to watch some 3D films. Instead everyone was directed onto the front half of the cinema to watch never ending of upcoming movie trailers. I said "never ending" because after the first series of trailers, it started repeating all over again so was abit of a bore; especially that early in the morning.

My thought was that they would show the movies chronologically and if the first movie is not in 3D then it can't be Tron: Legacy or Chronicles of Narnia: The Voyage of the Dawn Treader because these movies are showing in 3D this month. What else were they going to show? I mean they did say that "we're confident you won't be disappointed" on their website. After waiting for almost an hour, we were reminded of what the program for the day was going to be and finally the name of the first movie we would watch.

The first movie we ended up watching was "The Next Three Days", starring Russell Crowe and Elizabeth Banks.


The Next Three Days Trailer

First of all, never heard of the movie and well was a little disappointed that it wasn't Tron but hey. Never a big fan of Russell Crowe films but still gave it a chance anyway. It is a remake of a 2007 French film Pour Elle (Anything for Her). The story for behind this movie is how a married couple's life gets turned upside down when the wife is accused of murder. What do you expect will happen next? If you think that they separate, ex-husband finds a new love and move on then well, it would be a pretty dull movie. Instead, the husband knows that she is innocent by faith and that he will do anything to get her released. It sounds ok so far but...

* Spoiler Start *When the husband (played by Russell Crowe) has exhausted all possible legal venues of releasing his wife (played by Elizabeth Banks), he finds other ways by obtaining falsifying identities/documents, learning techniques of breaking locks and to plan their escape routes. It ends with, you guessed it, husband breaks wife out of jail and they escaped authorities.

First though was WHAT?! What kind of message are they trying to give? That it is ok to break out of jail no matter what the consequences and you can get away with it? Not the type of movie that I would expect at the cinemas.
* Spoiler End *

Anyway when the movie finished and the guys in front of me woke up, we were told that the next film is going to be a 3D film and that we had to vacate the cinema during a specified time so that the cinema crew can set up all four projectors for it. What was the next film? TRON: Legacy!!! Woohoo!!!

Now that everyone has woken up by the news, it was also time for a panel discussion on how to become an online film reviewer and how other known reviewers first started and where they are today. I left after listening for about 10 mins. No offence to the panel. It just wasn't a topic that I was interested in. After a lunch break it was time for movie number 2. TRON: Legacy, yeah baby... Even the director Joseph Kosinski came on stage to say a few words.


Tron: Legacy Trailer

What can I saw about Tron: Legacy? I loved it. It was a little too long but it was still ok. The 3D was really amazing. It gave it a real depth to the Tron's virtual world as done in Avatar. The only thing that I didn't like was the way they did a younger version of Jeff Bridges face for the character Clu. The face just didn't gel. Not stating the obvious but you can immediately tell that it wasn't real compared to other onscreen faces. I think it would have been better that they modelled against Jeff's older movies when he was younger to get the shadow and facial movements so it didn't looked so flat but yeah that was the biggest disappointment of the entire movie.

Overall a tenner for two movies was still well worth it. Managed to see the one movie that I had been looking forward to even though I've already pre-booked my tickets for Tron: Legacy when it is due out on the 17th December 2010, it was still kind of cool to be able to seen it already. The other movie I would have preferred to watch for the non 3D film would have been 127 Hours. But hey...

Thanks ShowFilmFirst!

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